The way to create a Salesforce dashboard (and when you must)

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Determining the way to make sense of your knowledge is the place the actual cash lies. Should you’re a Salesforce consumer, that is what dashboards are for. Salesforce dashboards allow you to take knowledge from totally different studies and visualize them in numerous methods, so you may kind knowledge in a means that makes essentially the most sense to your workforce.

Right here, I am going to stroll you thru the way to create dashboards in Salesforce. However first, the fundamentals.

Desk of contents:

What’s a Salesforce dashboard?

Salesforce dashboards allow you to create a visible show of information out of your Salesforce studies. Every dashboard is made up of what Salesforce calls widgets—several types of charts, graphs, and tables—that will let you get a fast overview of key metrics for your online business.

Screenshot of the component types for a Salesforce dashboard.

There are eleven totally different widget varieties in whole:

You are in a position to customise every widget as nicely, giving it a title, subtitle, footer, and a lightweight or darkish theme.

The way to construct a Salesforce dashboard

I am going to information you thru creating dashboards in Salesforce utilizing an instance dashboard that exhibits new leads, in addition to their present lead standing.

  1. Click on the Dashboards tab.

  2. Click on New Dashboard within the top-right nook.

  3. Give your dashboard a reputation, add an outline if you would like, and select a folder you’d prefer to put it in.

    Screenshot of the screen naming your dashboard in Salesforce
  4. Click on + Widget, and choose a format for the information: chart or desk, textual content, or picture.

    Adding a widget in a new Salesforce dashboard
  5. Within the popup menu, select a report that you simply need to pull knowledge from. As soon as you’ve got chosen your report, click on Choose.

  6. Customise your widget by selecting what information you need to pull from the report, and the way you need it to show. When you’re performed customizing, click on Add.

    Screenshot of the widget customization screen while creating a Salesforce dashboard.
  7. Repeat so as to add every other parts you need in your dashboard.

  8. As soon as you’ve got added your entire parts, click on Save, then click on Carried out.

    Screenshot of a preview of a Salesforce dashboard.
  9. Your dashboard is created! Overview your printed dashboard to ensure all the pieces appears to be like proper.

    A screenshot of a published Salesforce dashboard.

When to create a Salesforce dashboard

Dashboards are created from knowledge that already exists in a report, so why hassle constructing one?

All of it goes again to insights. Stories are priceless, however rows and rows of information aren’t very simple to learn by means of—a lot much less acquire any perception from. With dashboards, you may show knowledge out of your studies in a means that is most useful for you. 

Dashboards may even assist totally different groups derive totally different insights from the identical studies. For instance, gross sales groups can use a lead report back to construct a gross sales funnel dashboard that exhibits them the place totally different prospects are within the gross sales cycle. 

A screenshot of a funnel chart component in Salesforce dashboards.

On the similar time, entrepreneurs can use that very same lead report back to create a dashboard displaying what number of advertising and marketing certified leads (MQLs) they introduced in, or what sources are producing essentially the most leads. 

Screenshot of a donut chart component in Salesforce dashboards.

Similar report, totally different insights.

Automate Salesforce with Zapier

In case your workforce lives in Salesforce, make your work life simpler with Zapier’s Salesforce integration. By connecting Salesforce with 1000’s of different apps throughout your tech stack, you may streamline your total gross sales course of—and preserve stakeholders within the loop with out giving everybody login entry to see your Salesforce dashboards in particular person. Orchestrate all of your gross sales workflows, deliver within the energy of AI, and provides your self extra time to concentrate on the human aspect of CRM.

Study extra about the way to automate Salesforce, or get began with considered one of these pre-made workflows.

Zapier is essentially the most related AI orchestration platform—integrating with 1000’s of apps from companions like Google, Salesforce, and Microsoft. Use interfaces, knowledge tables, and logic to construct safe, automated, AI-powered methods to your business-critical workflows throughout your group’s know-how stack. Study extra.

See your knowledge clearer with dashboards

Feeling such as you’re not getting as a lot as you may out of your knowledge? Dashboards may very well be what it’s good to give your self a recent view that simply may spark among the perception you’ve got been ravenous for.

Associated studying:

This text was initially printed in January 2023. The latest replace, with contributions from Nicole Replogle, was in June 2025.

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